We are happy and proud to present the new video of Maglificio Pini, that highlights our passion for knitwear, our bond with nature and our heritage.

Our latest effort is the brand new video of Maglificio Pini, the story of a thread that keeps us tied to our tradition while intertwining with the style of our customers, our passion and work.

In the video our love for knitwear shines through the images of the company, the people, and the daily activities that fill our days with excitement and hard work, not only that: we take you to the special place where Maglificio Pini was born, in 1977, among the peaks of the Casentinesi National Park Forest, because despite how much the world has radically changed in these 44 years, other than the incredible bond we have with nature, the true respect we have for it remains one of our founding values.

The goal is to show the brilliance of Made in Italy through the work and dedication of all the people who commit themselves every day to the creation of excellence: garments of the highest quality for which Maglificio Pini is known and renowned Worldwide.

Through these frames we show the second generation of the Pini family carrying on what was started by Pippo, the founder of the company, with Lucia, Martina and Francesco wanting to continue to pass on know-how, mastery and quality.

Never before has the world had to keep up with technology as in the last year, to cope with the limitations imposed by the pandemic. We have decided to focus on digitization because we think it is a necessary tool to reach, not only our existing customers, but also those who, we hope, will be in the future.

In addition to the production of the video, we have given new life to our website, updated the digital archive and expanded our presence on social networks, in particular Instagram, Pinterest and Linkedin, to try to shorten the distances between us and the rest of the world as much as possible.

In the meantime, let us take you by the hand and take you on this journey through the images of our story.

Enjoy!